Photo Credit: www.roadlifeapparel.net 
Road Life Apparel is a streetwear clothing brand based in Los Angeles, CA. I was approached by the founder to do a complete rebranding and to create artwork for their merchandise as well. 

This brand reflects life on the road + the Los Angeles free-spirited attitude. 

While blending both hand-lettered, handmade ink illustrations, plus a solid digital cleanup ready for production, Road Life Apparel emanates street style.  

Main RLA logo featuring a hand-lettered approach and an ink skull  illustration all custom created.

Road Life Apparel's old logo next to the new logo rebranded by me.

Initial ink sketches for logo rebrand.
Photo Credit: www.roadlifeapparel.net 
Photo Credit: www.roadlifeapparel.net 

Secondary logo in tattoo script
Photo Credit: www.roadlifeapparel.net 
Photo Credit: www.roadlifeapparel.net 
Photo Credit: www.roadlifeapparel.net 
Photo Credit: www.roadlifeapparel.net 

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